Checklist for Entering the U.S. Market: Formation, Contracts, and Compliance Risks
Expanding into the U.S. market presents major growth opportunities for startups and tech companies, but it also comes with significant legal challenges. Failure to comply with U.S. regulations on entity formation, contracts, data protection, and employment law can result in delays, liability, and reputational damage. This post outlines key legal checkpoints to consider before launching operations in the United States.
1. Entity Formation: LLC vs. S-Corporation
The first step in entering the U.S. market is choosing the appropriate business structure. Two of the most common options for startups are the Limited Liability Company (LLC) and the S-Corporation (S-Corp).
LLC (Limited Liability Company)
Offers flexible internal structure
Pass-through taxation by default (no corporate income tax)
Fewer formalities than corporations
Ideal for early-stage businesses and foreign founders
S-Corporation
Also pass-through taxed (no federal corporate tax)
Requires U.S. citizens or permanent residents as shareholders
Limits the number of shareholders to 100
Cannot be owned by other corporations or partnerships
Can you start as an LLC and later elect to be taxed as an S-Corp?
Yes. An LLC can elect S-Corp taxation status by filing IRS Form 2553, provided it meets eligibility criteria. This flexibility allows founders to begin with the simpler LLC structure and shift later to benefit from S-Corp tax treatment (e.g., self-employment tax savings).
It's also important to consider Delaware vs. home state registration, and whether you’ll need to register as a foreign entity in states where you have operations or customers.
2. Commercial Contracts
Draft key agreements such as distribution, reseller, and SaaS contracts
Include U.S.-specific terms (e.g., limitation of liability, governing law, indemnification)
Ensure compliance with UCC (Uniform Commercial Code) for sale of goods
Consider local business customs when negotiating dispute resolution or exclusivity
3. Intellectual Property (IP) Protection
Register U.S. trademarks, copyrights, and patents through USPTO
Conduct clearance searches to avoid infringing existing marks
Draft NDAs, IP assignment clauses, and employee invention agreements to secure ownership
Consider IP holding entity structure if international
4. Data Privacy & AI Compliance
CCPA/CPRA and other state-specific privacy laws now apply beyond California
Implement a written Data Processing Addendum (DPA) with vendors and clients
Prepare for incident response and breach notification obligations
If targeting Europe later, ensure GDPR alignment from the start
Monitor emerging AI-specific regulations, including potential federal legislation and evolving FTC guidance
5. Employment & Labor Law
Offer letters and employment agreements must comply with at-will employment doctrine
Observe anti-discrimination standards enforced by EEOC
Independent contractor vs. employee classification must follow IRS and DOL tests
Include proper wage/hour practices, benefits notices, and I-9 verification
6. Taxation & Compliance
U.S. businesses must comply with federal, state, and local tax obligations
Understand FATCA reporting, sales/use tax nexus, and state franchise taxes
Consider transfer pricing rules if operating internationally
Engage a CPA familiar with cross-border tax planning
Ensure TIN/EIN is issued promptly via IRS for banking and compliance
7. Industry-Specific Regulations
Fintech: SEC, FINRA, and state licensing laws (e.g., money transmitter license)
Healthcare: HIPAA compliance, FDA device/drug regulations
AI/Tech: Export control restrictions, FTC compliance, and algorithm transparency
Check if your product requires FDA approval, CE marking, or other certifications
Practical Examples
Startup A formed a Delaware LLC but did not file an EIN or register in California, delaying client onboarding.
Company B neglected to file Form 2553 for S-Corp election in time, losing tax advantages for the first year.
Startup C collected customer emails without a privacy policy, triggering complaints under California privacy law.
Questions about U.S. entity formation?
If you're preparing to enter the U.S. market and want guidance on choosing between an LLC and an S-Corp, or forming a compliant legal foundation, feel free to reach out to: sc@lexsoy.com